Proceedings - Marketing

 

Conference papers are listed alphabetically by surname. To view a particular conference paper, please click on the paper link. All files are .pdf (Acrobat Reader files).

 

Hogg, Margaret K.
Gender Identity and the Consumption of visual images in television advertising - 1,184K

Svensson, Peter
Setting the Marketing Scene: Discourse and Ideology in Marketing Practice - 149K

 

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